
1. Strategic Market Expansion in Europe The exhibition at IFEMA served as a pivotal platform for PKCELL to solidify its footprint in the European market, specifically targeting Spain and Italy, which are identified as key growth regions in the company’s 2025 Market Positioning Analysis. By engaging with local B2B distributors and retail partners, PKCELL successfully demonstrated its capability to act as a “top 10 global battery supplier” with a massive annual production capacity of 980 million units.
2. Product Highlights & Technological Innovation The PKCELL booth showcased a comprehensive portfolio tailored for industrial, commercial, and consumer sectors:
- Industrial Solutions: Emphasis was placed on high-performance Li-SOCl2 (ER) and Li-MnO2 (CR) batteries, designed for the IoT, smart metering, and medical device sectors. These products highlighted PKCELL’s “long shelf life” and “leak-proof technology.”
- Green Energy & Rechargeables: To align with European sustainability trends, PKCELL prominently featured its USB-C Rechargeable Lithium batteries und LiFePO4 battery packs, which offer up to 8,000 cycles for energy storage systems (ESS).
- Consumer Excellence: The “Ultra Alkaline” and “Super Heavy Duty” series remained a staple for retail distributors looking for reliable, mercury-free power solutions for high-drain digital devices.
3. Strengthening the Global Distributor Program. A core focus of the exhibition was the recruitment of new partners into the PKCELL Global Distributor Program. Visitors were introduced to the benefits of partnership, including:
- Exclusive territorial rights and annual rebates.
- Full technical and marketing support.
- Flexible MOQ (Minimum Order Quantities) to accommodate diverse business scales.
4. Commitment to Quality and Certification PKCELL reinforced its reliability to Spanish buyers by showcasing its extensive list of international certifications, including CE, RoHS, REACH, UL, and ISO9001. This focus on compliance and safety addressed the primary “Buyer Concern” identified in PKCELL’s internal strategy: ensuring product safety and stable performance for the European market.
Final Summary
The IFEMA exhibition concluded as a significant success, strengthening PKCELL’s brand message: “Green energy, easy life.” The event resulted in high-quality leads from OEM/ODM seekers and established PKCELL as a leading alternative to traditional battery brands in the Spanish market through competitive pricing and superior manufacturing scale.
Wiederaufladbare USB-Lithium-Batterie